South Shore, Nova Scotia
Website guides for South Shore businesses
Short, honest answers for owners in Bridgewater, Lunenburg and along the shore. Read them before you pay anyone for a website, me included.
Getting Started
What a Website Costs a Small Business in Nova Scotia
Real prices for a small business website in Nova Scotia: doing it yourself, a monthly builder, a freelancer or an agency, and what each one gets you.
Getting Started
Is a Facebook Page Enough for Your Business?
A Facebook page is a good start for a small business. What it does well, the three things it cannot do, and when a website starts to pay for itself.
Getting Started
Getting Your Business on Google Maps on the South Shore
How a South Shore business gets on Google Maps for free: claim your Business Profile, get verified, add your hours and photos, and ask for reviews.
Getting Started
What a Small Business Website Needs, and What It Doesn't
The eight things every small business website needs, the things you can skip, and a ten second test you can run on your own site today.
Getting Started
Choosing a Web Designer on the South Shore
Ten questions to ask any web designer before you hire them, from who owns your domain to what you pay each month. Use them on everyone, me included.
By Business
Websites for Builders and Renovators on the South Shore
What a builder's, renovator's, roofer's or painter's website needs to win jobs on the South Shore: photos of finished work, your area, and a quote form.
By Business
Websites for Electricians, Plumbers and Heat Pump Installers
What an electrician's, plumber's or heating contractor's website needs on the South Shore: the phone number first, the jobs you do, and your certificates.
By Business
Websites for Restaurants and Cafés on the South Shore
What a restaurant, café or takeout's website needs on the South Shore: a menu people can read on a phone, hours for each season, and a way to order.
By Business
Websites for B&Bs, Inns and Cottages on the South Shore
How a South Shore B&B, inn or cottage takes direct bookings: what your own website needs, what the platforms charge, and why guests come back to it.
By Business
Websites for Hair Salons and Barbers on the South Shore
What a hair salon or barber shop's website needs on the South Shore: booking in one tap, your services and prices, and why Instagram alone falls short.
By Business
Websites for Landscapers and Snow Removal on the South Shore
What a landscaping or snow removal business needs on its website: both seasons, the towns you cover, and a quote form that books the work early.